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Retail Solutions

Trusted Face Matching for Retail Loss Prevention 

FaceFirst delivers highly effective face matching systems for retailers, including superstores, grocery stores, pharmacies, and other specialty retail environments. We design our patented retail security platform to be scalable, fast, and accurate while maintaining high levels of security and privacy. FaceFirst combines artificial intelligence with human oversight to prevent in-store violence and theft, including organized retail crime. FaceFirst works well with most modern camera systems.

Instantly Identify Persons of Interest

FaceFirst can instantly detect habitual shoplifters and other persons of interest the moment they enter a store. See why FaceFirst is the face matching solution trusted by Fortune 500 companies to proactively prevent shoplifting, organized retail crime, and return fraud at scale.


        Stop ORC  Detect and deter organized retail crime patterns across thousands of retail locations.


        Rapid ROI A powerful face recognition platform for retail pays for itself within months.


        Crowd-Proof  FaceFirst easily identifies known persons of interest within crowded spaces.


Enterprise-Grade Face Recognition

We design FaceFirst for retailers of all sizes, including the world’s largest chain stores. Retailers can quickly scale and share their proprietary intelligence across thousands of their locations. Our proprietary algorithm maximizes accuracy and speed. 


        Network Effect  Performs flawlessly across thousands of stores, creating an efficient threat intelligence network.


        Low Ownership Cost  Cloud and on-premise architecture options require less hardware and network bandwidth usage than ever before.


        Easy VMS Integration  FaceFirst works with most high-quality cameras and integrates with VMS systems via API.


Reduce In-Store Violence

FaceFirst notifies your designated personnel when persons of interest (e.g., disgruntled former employees) enter your stores, giving them real-time, actionable intelligence they need to help keep your valued customers and associates safe. 


        Safer, Smarter Stores  Provide a safer shopping experience and more efficient security for your customers.


        Mobilized Security  FaceFirst mobile notifications provide actionable intelligence with a recommended
response based on your approved policy.


        Real-Time Intelligence  FaceFirst can identify threats, patterns, and trends across thousands of your geolocations.

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FaceFirst Retail Recidivism Study: 60% Hit ≥Two Locations  
Accelerate Retail Face Matching ROI with FaceFirst Best Practices White Paper
FaceFirst In-Store Violence Prevention & Theft Reduction Case Studies

FaceFirst is based in Austin, Texas

We help create safer communities worldwide.

FaceFirst Face Matching is:

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